Why Leaders Choose Impactology.
Lived Expertise. Unwavering Values. Bespoke Guidance.
Impactology exists to help exceptional leaders craft their Second Act — with purpose, clarity and quiet confidence.
We work with a select group of founders, CEOs, and senior leaders who’ve reached a turning point. They’ve built successful ventures, exited companies, or stepped away from the boardroom — and now they’re standing at the edge of something new.
What they seek isn’t more of the same. It’s something more meaningful. More authentic. More aligned with who they’ve become.
They’re asking questions like:
“What now?”
“What’s my next peak?”
“Where can I have the most impact — and feel truly fulfilled?”
We help you answer those questions—not with conventional coaching or generic frameworks, but through a highly personal, one-to-one partnership built on trust, discretion, and profound lived experience.
An Exclusive Approach
Impactology is intentionally not a high-volume consultancy. We work with only a handful of clients at any one time. Every engagement is private, bespoke and deeply personal.
At the centre of our work is the 12-week Second Act Blueprint — a guided process designed to:
Reframe success and legacy on your terms
Align profit with purpose and personal fulfilment
Make confident, values-led decisions
Channel your experience and energy into ventures with real-world impact
Build something that reflects your genuine identity and ambition
This isn’t coaching in the traditional sense. It’s a space for clarity, challenge and strategic thinking — with someone who’s been there.
Your Discerning Partner
We don’t advertise. We don’t scale. We work with those who are ready — and serious about creating something meaningful.
Our clients are smart, self-aware and successful — but they're navigating ambiguity, recalibration and the pressure of choosing what’s next. They don’t need motivation. They need a trusted partner.
Someone who can offer challenge, structure and discretion — with no ego, no hype, and no agenda beyond their success.
Your Personal Guide
Impactology is led by Alistair Wickens, an award-winning social entrepreneur, founder, former CEO and impact strategist.
Having successfully built and exited ventures in healthtech and socially purposed housing, Alistair now supports others in shaping their Second Act—drawing on decades of experience across leadership, innovation, and purpose-led growth.
He brings not just frameworks and insight, but real-world perspective and personal transformation—as someone who has walked the same path.
Why Impactology?
Choosing the right guide for your next extraordinary chapter is paramount.
Impactology stands apart as the definitive partner for leaders like you, committed to transforming your transition into your most purposeful and impactful mission.
Lived Experience
Impactology's guidance is rooted in proven wisdom, not just theory. This is because your personal guide brings genuine, first-hand executive and entrepreneurial experience, offering practical, empathetic support for your real-world challenges.
Bespoke Guidance
Impactology delivers bespoke, confidential guidance precisely matched to your achievements and aspirations. The "Second Act Blueprint" is an exclusive 12-week programme, meticulously designed solely for senior executives and visionary business owners, going beyond conventional coaching.
One to One Partnership
Impactology ensures your programme is entirely unique to your stage, experiences, and aspirations. Our bespoke, one-to-one approach means every element is crafted specifically around your individual journey, acknowledging your distinct motivations and passions.
Authentic Strategies
Impactology provides unparalleled depth of understanding and authentic, hard-won strategies. This exceptional insight comes from our unique intellectual property, derived directly from your Personal Guide's own 'business exit' and 'Second Act' journey.
Complete Discretion
Privacy and confidentiality are paramount and woven into the very fabric of Impactology, ensuring a safe and trusted environment for your most sensitive reflections and strategic planning. We never showcase clients, and any testimonials are never traceable to individuals.
Enduring Networks
Impactology extends your journey through an invitation-only 'Beyond the Blueprint' alumni community, ensuring your influence and network continue to grow long after the initial programme. This offers sustained strategic counsel, private insights, and curated expeditions with like-minded business leaders.